Postcards flourished during the First World War and they remain a memorial to that time.  They were the most common means of communication between the Front and loved ones at home.   They appealed to sentimentality, innocence and patriotism at the time when these emotions had not yet been diminished by the war.   Their designs and hand-written messages reflected the humour, love, brutality, destruction of the landscape and experiences of soldiers and families in war time.